Format:
In Person
Key Facts :
Dates:
june 23rd to 27th 2025
Duration:
45 hours | 5 days
Language:
English
The world is reshaping demographically. So are the expectations and needs of your customers – and talent. All are ageing – fast. Half the babies born today may live to 100. What does this mean for your business and your career?
In an era of longevity, where demographic pyramids around the world are morphing into generationally-balanced squares, we need to rethink the way that we live, work and lead. This one-week program builds awareness of the multi-faceted and cross-functional impacts of the new longevity and its impacts on companies, customers, careers – and you.
It takes place in Lisbon, a vibrant European city that attracts multiple generations from a broad range of nationalities, from young digital nomads to international retirees reinventing their lives and projects. Become longevity-ready in one of the world’s leading longevity cities.
Objective
To help corporate leaders and managers become longevity literate. Understand the impact of the new demographics on their customers, the countries in which they do business, and the careers and motivations of their employees. Including their own. Ageing populations and consumers, inter-generational workforces, and much longer lives and careers will need skilled leadership. This session builds the skills to navigate companies and individuals through it.
Who should attend
Business leaders and managers who are looking for growth opportunities for their businesses, interested in seizing the opportunities of the longevity dividend, managing multiple-generation workforces and customers, and/ or wondering about their own or their employees’ next chapters. By analyzing their own longer career visions and options, the program invites them to see the broader impact of longevity on their businesses and their people.
LEARNING JOURNEY
june 23rd to 27th 2025
The program is structured around organizations in the morning and individual changes in the afternoon. Every day will end with learning circles in small groups to allow for self-reflection.
The program involves company visits, role models for inspiration and lots of interactive exercises.
| Monday June 23rd | Tuesday June 24th | Wednesday June 25th | Thursday June 26th | Friday June 27th | |
| 9:15 AM
– 11:15 AM | Longevity´s Impacts
– Céline Abecassis-Moedas & Avivah Wittenberg-Cox | Opportunities for Cities
– Nic Palmarini | The Longevity Economy
– Lisa Edgar | Impact on Careers at Individual & Corporate Level
– Martin Frölander | Impact on Careers & Your Next Steps
– Avivah Wittenberg-Cox |
| 11:15 AM
– 12:30 PM | Opportunities for Countries
– Miguel Gouveia | The Longevity Market Opportunity
– Michael Clinton | Case Study
– Céline Abecassis-Moedas | Case Study | Wrap-Up |
| 12:30 PM
– 2:00 PM | Lunch | Lunch | Lunch | Lunch | Lunch |
| 2:00 PM
– 4:00 PM | 4-Quarter Lives: A New Roadmap for Life
– Avivah Wittenberg-Cox | My Wealth
– Cristina Neto de Carvalho | My Health
– Minnie Freudenthal | Visioning the Future
– Avivah Wittenberg-Cox | Free Time |
| 4:00 PM
– 5:00 PM | Role Model | Role Model | Role Model | Role Model | |
| 5:00 PM
– 6:00 PM | Learning Circles | Learning Circles | Learning Circles | Learning Circles | |
| Free Time | Dinner | Free Time | Dinner with Fado |